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Topics > Marketing Success Stories > ID: 1476

A Good Reputation is Hard to Keep

Posted Date: Nov 4th, 2008 17:54 | Hits: 624
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What are people saying about you.  I mean what are the people in your industry, your, clients, your prospects, your family, I mean everybody.  What people say about you is how you build your reputation. 

We can have the best product or service in the world but if our reputation is tarnished, people will pass on buying our product or using our service.  Believe me a bad reputation is easy to get but a good one is hard to keep.

What we do to keep our good reputation depends on:

1. How much we beleive in ourselves

2. How much we believe in our industry

3. How much we believe in our company

4. How much we believe in our co-workers

5. How much we believe in our clients

When our belief is high in the areas I mentioned, our accompanying actions will lead to providing the best service to our clients. One of the key things about people who know they have a good reputation is they don't rely on themselves to bolster their reputation.  They rely on others to do it for them.

But how do you get others to speak own your behalf?

Here's how I do it. 

*I give people an opportunity to say it through blogs (mine and others).

*I give people an opportunity to say it through email.

*I give people an opportunity to say it through voicemail.

*I offer people the opportunity to say it in my referral process.

I basically look for every possible way to give people a platform to say good things about me so others can see it or hear it. 

Look back over your blog responses, email and voice mail and I can almost guarantee you that people have said good things about you.  In fact you might just find something good I have said about you.

Keep your good reputation,

Ced Reynolds

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Member's comment

Doniel  Dec 30th, 2008
AS usuall you keep raising the bar...man what would apsense and your customers,friends, and your family do with out you. Your hard work and effort shows throught your work....

The Career Recruiter

Kevin  Nov 4th, 2008
Excellent Article Ced! 1,2,3,4 and 5 above = passion to me. You must be passionate and care about what you are doing. Passionate and caring about your colleagues and clients. It's not always easy either.

pplcheryl63  Nov 4th, 2008
Your reputation is so very important. It is the one thing that can never really be recovered once you have lost it. You will always carry a bit of "tarnish" after that.


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